Privacy Policy

Effective Date:  September 30, 2019

Alexander Ruiz (referred to as “alexandermruiz”, “Us”, “We”, and “Our”) operates the “” website (referred to as the “Site”). This Privacy Policy describes how your personal information is collected, used, and shared when you (the individual or group of individuals entering the Site (referred to as “You” or “Your”) visit or make a purchase from the Site.


In order to best serve You We automatically collect the following types of personal information:

  1. Names, addresses (shipping and billing), phone number, and email address that is provided during the checkout process.

  2. Information in correspondence with Us through any medium (email or otherwise).

  3. Information including web browser, IP address, time zone, time of accessing any part of the Site, city, state, country, and cookies that are installed on a device visiting the Site.

  4. Information about the pages and products visited and the website and search terms which referred You to the Site.

  5. Photos, comments, messages, and other files posted to Our Instagram, Twitter, Facebook, YouTube, or other social media platforms subject to the Privacy Policy of the respective platforms.

The above automatically-collected information will be known and referred to as “Device Information”

TRacking and cookies

  • “Cookies” are defined as small data files that are stored on Your device (mobile or otherwise) and often include an anonymous unique identifier. For information about how to disable cookies please refer to your browser’s settings page.

    • Example of cookie usage: To remember your age verification preference upon visiting our site.

  • “Log Files” track actions occurring on the Site, and collect data including Your IP address, browser type, internet service provider, referring/exit pages, device location, and date/time stamps.

Additionally when You make a purchase or attempt to make a purchase through the Site, We collect certain information from You, including Your name, billing address, shipping address, email address, and phone number. The above information will be known and referred to as “Order Information.”

When We talk about “Personal Information” in this Privacy Policy, We are talking both about “Device Information” and “Order Information.”

HOW We use your personal information

  1. To fulfill any orders placed through the Site

    • Example: To provide order confirmations, invoices, and shipping information

  2. To improve and optimize the Site

    • Example: By generating and using analytics about how You browse and interact with the Site to assess the success of certain page and product placements and to adjust those placements in accordance with that data.

  3. To communicate with you

    • Example: To rectify issues with a product, answer questions, or reply via Our Instagram, Twitter, Facebook, YouTube, or other social media platforms subject to the Privacy Policy of the respective platforms.

  4. To screen orders for potential risk or fraud

  5. To advertise Our products

    • Example: By generating and using analytics about how You browse and interact with the Site to assess the success of marketing and advertising campaigns and to adjust these in accordance with that data.

service providers

We may share your information with third parties to operate the Site, provide certain functions on Our behalf, perform Site-related services, or assist us in analyzing how our Site is used. These third parties have access to your Personal Data only to perform the above listed tasks on Our behalf and are not to disclose or use it for any other purpose.

Website Host

  • Squarespace

    • Squarespace is a web service that provides software for website building and hosting. Your information may travel through Squarespace’s servers due to their position as a website host (a place online for the Site to be created, edited, shared, and published). For more information on Squarespace’s Privacy Policy, please refer to:


  • Google Analytics

    • Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics tracks and collects information about You to provide Us with information about how to improve Our Site and related offerings. Google may use this information to improve and personalize the ads of its own network. For more information about Google’s Privacy Policy, please refer to:

  • Squarespace Analytics

    • Squarespace Analytics is a reporting platform that tracks and reports website traffic. Squarespace Analytics provides Us with statistics like page views, conversion, sales, referrers, and popular content. For more information on Squarespace’s Privacy Policy, please refer to:


We provide products for sale within the Site. Due to these offerings, We employ a third party to process all payments for said products. We do not collect, store, or process your payment details. Your payment information is sent directly to Our payment processor which is subject to its Privacy Policy.

Finally, We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information We receive, or to otherwise protect Our rights.

links to other websites

Our Site may include links to websites not controlled or operated by Us. We advise that you review each website's privacy practices as We have no control over and assume no liability for the content, privacy practices, or other associated display or use of information by third-party websites or services.


Do Not Track is a web-based preference You may enable in your browser’s settings that informs websites You do not want to be tracked. Please note that We do not adhere to nor alter Our Site’s data collection and use practices when We see a Do Not Track signal from your browser.

a note about residents protected under the gdpr

If you are a European resident, You have the right to access information We hold about You and to ask that Your Personal Information be corrected, updated, or deleted. If You would like to exercise this right, please contact Us through the contact information below.

Please note that We are processing Your information in order to fulfill contracts We may have with You (for example, if You make an order through the Site), or otherwise to pursue Our legitimate business interests listed above. Additionally, please note that Your information will be transferred outside of Europe, including to the United States and other municipalities as We have no control over how data centers, servers, or ISPs store information.

Please be advised that We may ask You to verify Your identity in an effort to mitigate fraudulent requests.


We will retain data for Our records for as long as necessary for the purposes explained in this Privacy Policy unless and until asked to be deleted by You.

data transfer

Your information and data may be transferred to and stored on computers located outside of your governing body’s jurisdiction where data laws may differ. Please note if you are located outside of the Unites States of America, Your information may pass through differing locales so that We may process it in the United States of America.

data security

While We will take all necessary and reasonable precautions to safeguard Your data, please note that not all electronic transfer of information is completely secure. Some of the security measures we take include:

  • Only accessing information about users via devices which use security measures such as a password, pin, or fingerprint login method.

  • Implementing a secure 2 Factor Authentication method wherever applicable.

Please remember that while we take these steps to ensure Your data is protected, We cannot guarantee its absolute security.

data breaches

Although We strive to maintain complete security for all users, data breaches may happen. In the event such a breach happens, We will take any steps deemed necessary to inform users and minimize future occurrences.


The Site is not intended for individuals under the age of 18 (referred to as “Children”, “Child” or “Minor”), nor does this Site knowingly collect, use, or otherwise share Personal Information of Children. Additionally, we advise parents or legal guardians to contact Us if they are aware of their Child providing Us with Personal Information. If We become aware of collecting Personal Information from Minors, We take the appropriate steps to remove that information from Our records.


We may update this Privacy Policy from time to time in order to reflect, for example, changes to Our practices or for other operational, legal, or regulatory reasons. We will notify You via email and/or a prominent notice on our Site, prior to the change becoming effective and update the “Effective Date" at the top of this Privacy Policy.

Additionally, We advise that You review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.


For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact Us by e-mail at